Who Bytes is for
One measurement layer, different operating models.
The product stays the same at the centre: controlled links, QR codes, physical-to-digital activity and useful measurement. What changes is how each team puts that capability to work.
Brands and marketing teams
Keep campaign links, QR codes, physical touchpoints and resulting activity together instead of treating print and digital measurement as separate jobs.
- Measure print alongside digital campaign activity
- Group related work with Activity Groups
- Keep destinations controlled after material is produced
Agencies
Give client campaigns a measurable link and QR layer, organise activity consistently and use the developer platform when Bytes needs to fit an existing delivery workflow.
- Run measurable campaign workspaces
- Use repeatable link, QR and tagging patterns
- Connect Bytes to agency systems through supported developer tools
Print businesses and PSPs
Add measurable destinations to printed material so the physical product can carry useful campaign context after it leaves production.
- Create QR-enabled physical-to-digital touchpoints
- Measure engagement from flyers, cards, packaging and event print
- Support customers without building a separate analytics platform
Software and integration partners
Use Bytes as a measurable-link and physical-to-digital layer inside a wider product or workflow, with workspace-scoped access and documented integration routes.
- Use the public REST API with workspace API keys
- Automate supported workflows with the Bytes CLI
- Receive signed workspace events through webhooks